







Veo Go equips participating grassroots teams with simple, high-quality match capture and analysis—so every game becomes watchable, clippable content you can amplify across PR and social.

Share your brand details and focus
Open to UK brands/agencies representing consumer‑facing brands
Our judging panel reviews entries and organise follow-up calls with a shortlist of applicants
We'll deep dive into the winning brand's values, ambitions and objectives to build a high impact grassroots campaign
Brand briefing → Live Campaign → kit design & production → Kit & Veo Go delivery → Ongoing activation & Veo Go‑enabled content capture












Hilton partnered with Gift of Kit to support grassroots cricket teams across the UK as part of their “No Boundaries” programme, providing Hilton sponsored cricket kit in a collection of exclusive designs and colours. The purpose was to address barriers to cricket participation at grassroots level, especially for girls and women’s teams. 23% of applications were from new teams, demonstrating the demand that exists for support.
Hilton and Gift of Kit continue to work together: stay tuned for news of the next partnership coming soon.

To bring to life their UEFA Women’s Euro 2022 partnership, Just Eat appointed Gift of Kit to run the “101”. Marking 101 years since the ban of women’s football in England, Just Eat helped create and support 101 new women’s grassroots football teams by supplying sponsored team kit, training gear and even a ‘club starter’ handbook. Just Eat have continued to work with Gift of Kit to maintain their ongoing commitment to grassroots women’s football.
The winning brand will have the opportunity to enhance the winning campaign should they wish, but the core elements will be completely free as per the offer.
Football, cricket, rugby, hockey, netball, basketball and more.
Veo match capture enables participating clubs to record, analyse and share highlights, increasing social reach and measurable impact.
Entries close at 11:59pm on 23rd October 2025
Yes, brands can enter on behalf of clients, providing they have the appropriate permissions.
The winner will be contacted via email and with their permission an announcement will be made to LinkedIn and press.
You can read the full eligibility criteria and terms and conditions here
Selection is discretionary against published criteria; we may decide to make no award.
This is a judged, discretionary programme. We may make no award if applications don’t meet our standards.
You can also contact the Gift of Kit team at: helpdesk@giftofkit.com