

An innovative solution to streamline global uniform distribution

World Rugby faced a significant logistical challenge in equipping their global volunteer workforce of 2,000 coach trainers and educators across 40 countries. The traditional method involved bulk shipping of branded clothing to their Dublin headquarters, followed by a cumbersome manual distribution process. This not only resulted in inefficiencies and wastage but also placed undue pressure on World Rugby staff .
We developed a bespoke online ordering platform for World Rugby’s global workforce. This multi-lingual platform streamlined the ordering process, eliminating the need for manual handling by World Rugby staff and addressing the customer service needs directly. Integrated with our supplier’s fulfilment systems, the platform ensured made-to-order production, eradicating stock wastage and ensuring accurate size distribution.


Through Gift of Kit’s strategic solution, World Rugby has not only streamlined their kit distribution process but also reinforced their brand identity on a global scale, ensuring a cohesive and professional presentation by their educators and trainers worldwide.

Are you ready to make a meaningful impact in grassroots sports? Contact us today to explore how Gift of Kit can help your brand connect with local sporting communities, drive brand engagement, and create a positive social legacy.
Together, let’s unleash the potential of grassroots sports and inspire a better world through purpose-driven sponsorships and marketing campaigns.